We have been collaborating with Tendril since Day One, so when the opportunity to sonify the brand refresh arouse, we dove right in.
The Tendril Refresh. Tendril’s visual identity is a flexible system that can be quiet, conservative, bold, and expressive, depending on context and communication needs.
1/ Logotype
Meet the T-Dot
The t-dot is Tendril’s mark and most recognizable brand element.Created by design studio Worship, it suggests both a lower-case ‘t’ as well as a figurative emoji-like smile.
Credits //
Visual Identity Team
Production Company: Tendril
Creative Director: Chris Bahry + Alexandre Torres
Brand Refresh Design: Worship, Rafa Cezar
Executive Producer: Ramona Gornik-Lee
Producer: Niko Hook
Guidelines + Toolkit: Rafa Cezar
Strategic Communications: Jill Wilkie
Content Strategy + Copywriting: Sierra Joseph
3D Assets Team
Design: Rafa Cezar, Joseph Recoskie, Aiden Riekenbrauck, Rita Louro, Shannon Hoyne
2D Animation: Rafa Cezar
3D Animation: Joseph Recoskie, Samuel Bohn
Light+ Render: Brad Husband, Joseph Recoskie, Aiden Riekenbrauck
Compositing: Brad Husband, Astrid Cardenas
ID Animation Team
Design + Animation
Joseph Recoskie, Samuel Bohn, Nidia Dias
Light+ Render
Brad Husband, Joseph Recoskie, Aiden Riekenbrauck
Sound by :
CYPHER //
Music Composition / Sound Design / Direction : John Black
Music Composition : Joris van Grunsven